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TEDx Talks
The four-letter code to selling anything | Derek Thompson | TEDxBinghamtonUniversity

Why do we like what we like? Raymond Loewy, the father of industrial design, had a theory. He was the all-star 20th-century ...

21:10
The four-letter code to selling anything | Derek Thompson | TEDxBinghamtonUniversity

4,247,733 views

7 years ago