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Backslash is a cultural intelligence unit powered by a global network of over 350 Culture Spotters from 70 offices across the OAG collective. Together, we closely observe and analyze worldwide developments so that OAG—and our clients—can better understand and anticipate cultural change.            
 
Through a dynamic hybrid of strategy, data, and journalism, Backslash turns today’s stories into tomorrow’s opportunities.

Discover more at backslash.com
 
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Welcome to Backslash | 2025

Backslash

537 views

11 months ago

Life on the Edge

Backslash

00:06:10

Life on the Edge | Child-Free Pet Parents

480 views

9 months ago

Backslash

00:05:30

Life on the Edge | Menopause Disruptors

468 views

9 months ago

Backslash

00:05:31

Life on the Edge | The Home That Won’t Burn

1,506 views

10 months ago

Backslash

00:03:53

Transformative Travel | Life on the Edge

458 views

1 year ago

Backslash

00:05:41

The Doping Divide | Life on the Edge

803 views

1 year ago

Backslash

00:04:26

Embracing Mortality | Life on the Edge

430 views

1 year ago

Backslash

00:05:15

Manning Up | Life on the Edge

951 views

1 year ago

Backslash

00:05:51

The Influencer Act | Life on the Edge

428 views

2 years ago

Backslash

00:05:10

Worker Heat Protections | Life on the Edge

418 views

2 years ago

Backslash

00:05:32

Digital Nomad Gentrification | Life on the Edge

6,740 views

2 years ago

Backslash

00:04:41

Bearing the Load | Life on the Edge

350 views

2 years ago

Backslash

00:05:34

Village Revival | Life on the Edge

1,982 views

2 years ago

Culture Docs

Backslash

00:01:16

:60 sec to Edge - Audio Brain

538 views

5 years ago

Backslash

00:03:24

Death Doulas

1,039 views

6 years ago

Backslash

00:03:48

Nature Therapy

862 views

6 years ago

Backslash

00:10:47

Alone Together: Companionship in a Solo World

1,199 views

6 years ago

Backslash

00:03:39

BiPolar: Stigma to Strength

363 views

6 years ago

Backslash

00:03:36

Hatecopy

2,219 views

6 years ago

Backslash

00:05:11

SXSW x Cannabusiness

559 views

6 years ago

Backslash

00:04:02

Plant Parents

812 views

6 years ago

Backslash

00:02:58

Brands in the Bedroom

164 views

6 years ago

Backslash

00:05:00

Product Design with Grant Delgatty

415 views

7 years ago

Backslash

00:04:29

Mic Sessions

573 views

6 years ago

Backslash

00:04:24

What Is Mukbang?

111,019 views

7 years ago