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Backslash is a cultural intelligence unit powered by a global network of over 350 Culture Spotters from 70 offices across the OAG collective. Together, we closely observe and analyze worldwide developments so that OAG—and our clients—can better understand and anticipate cultural change.            
 
Through a dynamic hybrid of strategy, data, and journalism, Backslash turns today’s stories into tomorrow’s opportunities.

Discover more at backslash.com
 
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Welcome to Backslash | 2025

Backslash

514 views

10 months ago

Life on the Edge

Backslash

00:06:10

Life on the Edge | Child-Free Pet Parents

437 views

7 months ago

Backslash

00:05:30

Life on the Edge | Menopause Disruptors

442 views

8 months ago

Backslash

00:05:31

Life on the Edge | The Home That Won’t Burn

1,474 views

9 months ago

Backslash

00:03:53

Transformative Travel | Life on the Edge

447 views

1 year ago

Backslash

00:05:41

The Doping Divide | Life on the Edge

774 views

1 year ago

Backslash

00:04:26

Embracing Mortality | Life on the Edge

422 views

1 year ago

Backslash

00:05:15

Manning Up | Life on the Edge

943 views

1 year ago

Backslash

00:05:51

The Influencer Act | Life on the Edge

427 views

2 years ago

Backslash

00:05:10

Worker Heat Protections | Life on the Edge

418 views

2 years ago

Backslash

00:05:32

Digital Nomad Gentrification | Life on the Edge

6,633 views

2 years ago

Backslash

00:04:41

Bearing the Load | Life on the Edge

349 views

2 years ago

Backslash

00:05:34

Village Revival | Life on the Edge

1,964 views

2 years ago

Culture Docs

Backslash

00:01:16

:60 sec to Edge - Audio Brain

535 views

5 years ago

Backslash

00:03:24

Death Doulas

997 views

6 years ago

Backslash

00:03:48

Nature Therapy

861 views

6 years ago

Backslash

00:10:47

Alone Together: Companionship in a Solo World

1,197 views

6 years ago

Backslash

00:03:39

BiPolar: Stigma to Strength

363 views

6 years ago

Backslash

00:03:36

Hatecopy

2,206 views

6 years ago

Backslash

00:05:11

SXSW x Cannabusiness

559 views

6 years ago

Backslash

00:04:02

Plant Parents

805 views

6 years ago

Backslash

00:02:58

Brands in the Bedroom

163 views

6 years ago

Backslash

00:05:00

Product Design with Grant Delgatty

412 views

6 years ago

Backslash

00:04:29

Mic Sessions

570 views

6 years ago

Backslash

00:04:24

What Is Mukbang?

110,593 views

6 years ago